The Internet of Things Is Why Marketers Are At CES
Here are just a few of the digital-oriented agencies you can find in LookBook.
View ArticleSuper Bowl XLIX Ad Chart: Who Bought Commercials in Super Bowl 2015
Now with details on who pre-released their ads and when -- and who thinks that would spoil the "magic."
View ArticleThe 15 Best Ad Campaigns For the 21st Century -- So Far
If you are looking for an agency partner who can bring you award winning and breakthrough ideas, turn to Look Book.
View ArticleAn Ad Tech Glossary: Must-Know Terms, If You're Looking For An Ad-Tech Partner
If you are looking for an ad tech partner, turn to LookBook.
View ArticleWelcome to the Multicultural Mainstream
If you're looking for a partner to help you figure out your best strategy for reaching this multicultural mainstream, turn to Look Book.
View ArticleAn Easy Way for Workers to Learn How to Use Digital Tools Now Part of...
Agency partners who can help you figure out your best strategy for reaching this multicultural mainstream.
View ArticleViewability Concerns Driving Site Redesigns
Publishers Aim to Make Websites that Work for Advertisers and Readers
View ArticleHow CMOs Will Spend the TV Upfronts
Top marketing executives plan to focus more on smaller meetings and year-round buys during this year's TV upfronts.
View ArticleFour International News Publishers Team Up For Programmatic Offering
If you are looking for a digital publishing partner for your marketing plans, turn to LookBook.
View ArticleHow to Gamify Your Marketing
Why This Year's J.C. Penney's Oscar Ad Campaign Included a Game Smart Use of Second-Screen Viewing to Reach Audience
View ArticleNative Advertising Now Regular Tool for Digital Publishers
Native Advertising Now a Regular Tool in Digital Publishers' Arsenal
View ArticleKids Networks To Create Content for Marketers
Nickelodeon and Disney Channel Introduce Branded Content Capabilities at Upfront
View ArticleThe Right Production Company Can Make Your Campaign Shine
Every year, Creativity combs through the award shows to come up with the most awarded companies in the industry.
View ArticleSpotify Introduces New Way to Target Streaming Audio Ads
Spotify thinks brands may be more interested in advertising to people based on what they're likely doing while listening to that music.
View ArticleWhy CRM and Marketing Automation Are Better Together
CRM, or customer relationship management, refers to a system that track sales activities from lead to opportunity to customer.
View ArticleVideo: Beyond Marketing: What Digital Really Means Now
Here's what digital agencies are doing to evolve, what the challenges are to deliver great creative, and what's next.
View ArticleVideo: Story Making and the Brand/Celebrity Equation
Watch and learn what made Alec Baldwin dress up as Abe Lincoln and how WhoSay helps Rosario know optimal times to post to social.
View ArticleVideo: If 90 Percent of Data is 'Crap,' Why is Kraft All In?
Meet the "Brad Pitt of data," and the lady who thinks 90% of it is crap.
View ArticleEven Small Businesses Are Ready for Marketing Automation
If your company is looking for a marketing automation partner, turn to LookBook.
View ArticleB-to-B E-Commerce Sales Expected to Grow to $1.1 Trillion by 2020
Driven largely by business buyers' preferences to buy more products and services online -- as well as improved e-commerce technologies
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